During my internship with Modern Yoga for Modern Women (MYMW), I was tasked with creating an e-book about combating anxiety in the workplace. I used the information provided by my boss, and took creative liberty to design a product that I felt adhered to the brand, while also appealing to a more minimal and luxurious aesthetic.
This e-book was used as a means to further promote the brand's services, and was sent via email to a group of exclusive subscribers. My boss has reported that this e-book has become an integral part of her email marketing efforts.
